Our company based in Business Bay Dubai is looking for a talented and creative digital marketing and social media specialist to manage all aspects of our online marketing. Specialist will develop and implement effective full site Search Engine Optimization SEO Link Building Pay Per Click PPM and social media strategies for an enhanced web traffic and thereby increased lead generation. Besides regular SEO expertise you need to be very good at content creation.
•Use SEO tools to monitor analyze and optimize website activity traffic trends and rankings through monthly and adhoc reports. Understand and use Google Analytics and PPC management interfaces Broad keyword analysis and selection of brand and long tail combinations Review of key metrics across the full website to access effectiveness of strategy Competitive site analysis to evaluate onpage optimization and inbound linking strategies Optimization of on page information including page content meta tags page titles and descriptions.
•Come up with topic ideas for blog posts
•Conduct research for blog posts including reading other blogs interviews asking questions on Facebook LinkedIn
•Write a minimum of 23 blog posts per week for posting on our website
•Comment on other blog posts to increase our visibility
•Post timely and relevant content to social media channels
•Moderate social media profiles and respond to comments and questions
•Identify and connect with key influencers and other bloggers and fans to amplify the reach of our brands
•Work with the company’s team to brainstorm creative concepts for campaigns and strategies to increase engagement across digital communities
•Create and implement social media activities including developing creative viral marketing initiatives
•Create our company’s newsletter based on content that will be provided by the company
•Overseeing the social media strategy and online reputation for the company
•Responsibility for planning and budgetary control of all digital marketing
•Review competitors and keep the company at the forefront of developments in digital marketing
•Research popularity of sites and local sites linking to page
Qualifications
•Bachelor degree in Marketing
• Qualified member of the CIM or equivalent
• Experience managing PPC SEO and Affiliate programmers
• Strong understanding of current online marketing concepts strategy and best practice
Professional experience of a minimum of 2 years in the above disciplines is required. Ideal candidate Although optional not required would have some experience in web and graphic design. Fluency in English is very important. And should be Passionate about Online Marketing Blogging and writing Friendly and conversational. Must be a good writer and technologically savvy and a Fast Learner
Skills
seo sem content writing digital marketing online marketing pay per click search engine optomization