Copywriter Content Marketing Specialist

JOB SCOPE

Responsible for brainstorming creating and transforming ideas into words for articles advertisements publications and pamphlets.

Writes words and text for television commercials radio Internet content jingles websites press releases flyers and direct mail literature.

OBJECTIVES

•Be highly creative and imaginative
•Have good written and interpersonal skills
•Work well in a team
•Be able to work under pressure
•Have an eye for detail
•Have an interest in commerce popular culture and new advertising trends and techniques.

REQUIRED COMPETENCIES

•Minimum of BA in English Journalism Advertising Marketing or related field of study
•35 years writing experience in advertising or related field
•2 years’ experience working on the internet

المهارات

•Conceive develop and produce effective advertising campaigns.
•Write copy for clients' ads brochures TV spots radio and other forms of advertising.
•Develop unique new concepts.
•Work with account executives to determine client needs and budget.
•Create and present storyboards of ideas.
•Write clear and persuasive copy for websites brochures ads and other means of advertising.
•Perform search engine optimization techniques.
•Oversee campaigns from production to completion.
•Revise edit and proofread content as needed or directed by client.
•Respond to feedback in a timely manner.
•Work within tight deadlines.
•Check copy for spelling and grammar errors.
•Work with media plannersbuyers and the production department to fully develop the advertising campaign.
•Research competitors and keep abreast of market trends.
•Explore different ideas and concepts for both the visual and verbal elements in tandem with the creative team.
•Work with designers illustrators printers photographers and production companies to complete the campaign.
•Write press releases advertising new products.